Whitehall Store Manager
Years of Service: 4.5
For the past 4.5 years, Kristina Brott has been leading the team at our Goodwill Industries of West Michigan Whitehall store with energy, humor, and a heart for helping others. With a background in mall retail, Kristina brought her customer service expertise to Goodwill—but it’s her passion for people and the mission that truly makes her shine.
Kristina credits her father as her biggest role model. “He taught me the value of hard work and to take pride in all that you do,” she says. “He also showed me, by example that it’s important to help others because it’s the right thing to do— not for personal gain or recognition.”
Her advice for others? “Find a job you can have fun in and enjoy going to.” And she lives that advice every day, sprinkling humor and positivity into her work—often with a corny joke or two. (Her favorite: “Did you hear about the corduroy pillows? They’re making headlines.”)
Kristina’s fun-loving side is no secret. Back when she worked at Claire’s in the mall, she had an unforgettable encounter—meeting none other than the Tiger King himself and selling him sequined headbands! Her guilty pleasures include reality TV and chocolate-covered strawberries, and in her spare time she enjoys going on adventures with her husband and two kids.
Her inspirational quote—“You can’t put the toothpaste back in the tube”—is a reminder that once words and actions are out there, they can’t be taken back. Choose kindness.
Kristina loves being part of Goodwill because of the impact she’s able to make in her community and the investment Goodwill puts into its employees. “I feel like I’m making a difference,” she says. And from the smiles she shares to the leadership she provides, it’s clear she truly is.